Everyone has their own reason for starting their new exciting venture. More often than not, these drivers include; financial...

Yesterday afternoon, the Chancellor of the Exchequer, Rishi Sunak, announced the Autumn Budget. The budget was marked by increased spending commitments which the Chancellor claimed were possible due to quicker economic recovery from COVID-19 than had been predicted. Among these commitments were £2 billion for schools and £6 billion for the NHS. There were also plenty of announcements that directly affect SMEs: · For those in the retail, hospitality and leisure sectors, the Ch

When entering a new market, you need to research. Without planning or knowing what you’re doing, chances are that you aren’t going to...

You can establish a unique identity for your business based on the product and service you offer, as well as, intangible factors such as customer values. This unique identity will help you stand out from the crowd and it can be valued highly amongst customers. Creating your business identity on intangible factors is likely to be more sustainable for business growth as these cannot be replicated. When it comes to differentiation, there is a cost attached so make sure the custo